The Blog
Straight talk on selling yourself, positioning your practice, and making advertising actually pay.
About
About Andy: Why professionals can't sell themselves
I've worked with 8-figure CEOs, engineers, real estate agents, Wall Street pros, Ivy League professors, and lawyers. The one thing they all have in common: they don't know how to sell themselves.
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Background
Finance meets marketing
I studied economics and dreamed of being a trader. Then I fell in love with direct marketing at the University of Chicago and learned to track every ad dollar back to revenue.
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